Experience
01
Marketing
Intern
D.R. Horton
May 2026 – Aug 2026
Launched email and Meta ad campaigns for a Fortune 150 company, from copy and creative to targeting and lead generation. Managed web and SEO content for 15 communities and tracked results in Meta Business Suite and CRM tools.
02
Marketing
Lead
Tom Love Innovation Hub
Nov 2025 – Present
Grew the OU Fabrication Lab’s social audience by about 300 followers in six months through original photo, video, and campaign content. Built the brand and website for Light Spike, which earned a Golden Ticket at the SharkNinja Innovation Competition.
03
Social Media Manager
Sidelines Bar & Grill
Nov 2024 – May 2025
Built a TikTok strategy centered on short-form video to promote events and increase brand visibility.
Education
01
University of Oklahoma
Expected Graduation: December 2026
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Dean's List · President's List
B.A. in Journalism, Advertising
Minor in Digital Marketing
Gaylord College of Journalism and Mass Communication
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Skills
Creative Storytelling
Brand Strategy
Digital Marketing
Consumer Insights
Let's Connect
Kylie.calagna@gmail.com
972-207-5866